Modern Sales Management is a complex endeavor. Leaders have to align Marketing, Sales and Operations to common goals and practices to drive positive and sustainable growth.
Blog | Reimagining the Process of Growth
Growth operations can be a confusing journey is this trending now, hot news, next big thing, updated, latest buzz, what’s popular, everyone’s seen it, and did my content go viral world. The path forward for Marketing and Sales operations is to be proactively human.
What does your digital process look like? Do you use Social Media as your primary tool? How well do you combine digital marketing efforts with sales efforts?
Early in my career I was taught to manage my the numbers. With this tactic the results that were achieved were short lived blips on the map. What was missing? I had role alignment, definitive job descriptions, defined sales geographies, metrics and technology. What else could I possibly need to yield sustained results?