Blog | Reimagining the Process of Growth

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sales

Growth is a Team Sport

Growth is a Team Sport

Traditionally we think of growth as an individual endeavor.  We assemble a sales team and send them out to find growth opportunities.  In our brave new world, growth is much more complex and team oriented than in previous years.  Traditional sales tactics are being replaced with modern strategy and tactics.  The new strategy and tactics involve a multi-channel approach to growth.

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Lead Nurturing Tips

Lead Nurturing Tips

The buyers journey can have a very long sales cycle from first contact to the time a prospective buyer is actually ready to engage.  It is extremely important to develop sales and marketing alignment to nurture your leads.  As growth professionals developing the right message at the right time in the right place can be a challenging task.  Here are a few quick tips for nurturing leads:

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Grind, Grit & Technology

GRIND, GRIT & TECHNOLOGY

We have great tools at our disposal in todays world.  I am personally grateful for tools such as HubSpot, LinkedIn, various Social Media platforms, Google, Zoom and many, many other tools.  With that said, a grind and grit mentality is the still the best driving force forward.  I view grind as the actions that you carry out despite obstacles and grit is the mindset that allows the actions to be fulfilled or passion for reaching your goals.

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